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Post by nataliedodds on Feb 17, 2014 11:11:15 GMT -6
Apple is obviously a very innovative company. It is successful in the world of technology because the company is constantly releasing new products that are new to us, or at least we think they are. Apple does a great job of utilizing their resources that they have already capitalized on.
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Post by meganlynch on Feb 17, 2014 22:50:57 GMT -6
I never knew these facts about Apple. I think it’s crazy that they get all of the credit for items that they did not originate. I guess it helps to see someone else go first. I think Apple was innovative enough to learn from what the products in the past failed to meet. They also created an easy to navigate interface, which definitely helped their products reach such a vast audience. Though Apple may not have been original in their idea, I think there is some credit to the originality in their design. Companies can learn to look at what products are already out there and what they can do to improve them.
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Post by benallbright on Feb 19, 2014 13:28:04 GMT -6
Apple is Genius! I love the part at the end of the video when she says,'' it is not always about being first". I think anyone starting a new company can follow some of the same marketing strategies used by companies like Apple and Red Bull. RedBull has the most exclusive apparel on the planet and athletes will get fined or cut if they are caught letting others wear their logo. They are an energy drink company yet every action sport athlete wants to have a redbull hat on.
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Post by susiekaz on Feb 19, 2014 19:02:46 GMT -6
Because Apple is such a unique and successful organization it's hard to mimic what they do. On the other hand, as this video illustrates, they can be just like any company in certain aspects. The difference is they understand it's not always important to be the first or the best at something. Sometimes it's all about having the time to innovate, the timing of launch and purchasing the right ingredients for your products or services.
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Post by melanconcaitlin on Feb 20, 2014 14:02:02 GMT -6
This video was very interesting to me. I had no idea that Apple did not develop the technology that is behind their products. I would not agree with the video in stating that Apple is such an innovative company, rather, an extremely smart company. Apple lets others do the hard work in developing the technology through research and development, then they create their products using other's technology. This doesn't seem right or ethical, but I believe it is smart in that you save your initial expenses. Steve Jobs and Apple use their smarts and stay one step ahead of the game by using good timing.
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Post by shantel on Feb 20, 2014 17:57:49 GMT -6
The video really shed light on the true meaning of innovation. Sometimes invention and innovation can get mixed up. Apple has basically perfected innovation. Let the harder work get done first then take it and make it better.
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Post by chelsearickett on Feb 21, 2014 1:23:45 GMT -6
Wow, this really changes the way I look at Apple. It's a brilliant strategy though. I don't feel as if they are stealing other companies' ideas. But instead incorporating others' ideas with their own to create a smart piece of technology. Creating something first isn't always better, as shown here. Had Apple created the iPod first, would things have been different? Would they have had to battle lawsuits or wait for people to catch on before actually making a profit and name for themselves? These other gadgets still can't really compare because they don't contain all that the iPod does, but I think they made a good choice in waiting for the market to be just right for them to come in a sweep away all the competition.
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Post by dnewson on Feb 21, 2014 20:01:40 GMT -6
Very true statement that innovation is not always the best, just as the video stated Apple has achieved the growth of their business based innovations from other companies and just tweaked their products in areas that improved the usage. This saved them money and time on designing new products. This was definitely a very business decision.
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Post by jsherman on Feb 23, 2014 10:55:33 GMT -6
I do agree with apple being smart about they're decisions, however I wouldn't call it innovative. All of my products are apple because I feel as if the world is more catered to them. However, like in the video, there were a lot of great products before apple released it's version of them. The only difference is apple sat back and waited and just combined them all in one.
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Post by jessweaver on Feb 23, 2014 21:13:29 GMT -6
I learned a lot of things about Apple from this video. I have been purchasing Apple products for years, and even convinced some of my family members to purchase some as well. I think that they have an awesome innovation plan. By letting other companies do the work first, Apple saves a ton of money. Yes, it may take longer, but being the first to penetrate a market is a very risky thing and many times the companies fails or does not do as well as they anticipated. After a company successfully enters the market, Apple waits a while, maybe even years, to introduce their product. This is a great strategy because if a product seems to not be as successful as anticipated, then Apple has plenty of time to bail and not get sucked into the market and lose a lot of money. I think that this plan is absolutely genius.
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Post by godwesso on Feb 24, 2014 1:42:06 GMT -6
This video to me reminds me of business strategy rather than innovation, the timing of product release and buying of software with touch screen capabilities were all calculated.
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Post by allisonschex on Feb 24, 2014 8:35:49 GMT -6
I learned a lot from this video. I never thought about how apple's extremely popular products came from other successful products combined into one. Apple products are mainly about convenience by only having to carry around one item that consists of many of the features that we enjoy. This goes to show that it's not just about making the product, it's about making it easier on peoples everyday lives and knowing what people are wanting in their products.
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Post by Rosie on Feb 24, 2014 13:55:39 GMT -6
I enjoyed this video because instead of stressing being first, or rushing a product, it emphasizes how remaining calm and making strategic decisions can be your best option. Apple was extremely smart to catch hold of a "new" product, then enhance it and focus on the aspects that the previous company did not; advertising. Also, by comparing other products, and choosing the most appealing characteristics, Apple was able to customize a product that attracted many consumers.
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Post by jimmykotter on Feb 25, 2014 13:12:41 GMT -6
cool video, apple was not only able to produce a good product, they were also very strategic about when they released their products. another good move was at the end of the video where they bought a company that was innovating the technology for tablets. i think apple may be very overrated but you cant argue with the numbers.
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Post by jjohnson on Feb 26, 2014 14:37:17 GMT -6
Okay, I’m sure I may get some dirty looks for this, but it’s not so much that Apple was being innovative as they were a bunch of buzzards circling in the sky after a kill. First, the iPod was technically the brain child of someone else. Apple swooped in, after the court battles, and took the idea and tweaked it. Second, the iPhone is more creative on their part; I will give them that. Third, the iPad was modeled after the finger works pad. Again, they were creative with this idea also. I’m basically saying that maybe Apple receives a bit more credit than they should. This is my opinion!
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