I would have to agree with what the speaker is saying about looking to innovate and adapt your services just as much as your overall business model. If innovation is necessary for survival, then what makes your services any exception to that rule? It takes a firm understanding of one's company's core values to really go back to the drawing board and see what can be improved and implemented to keep one's company's services at the top of the competition.
Post by brittanycompton on Feb 19, 2014 0:51:20 GMT -6
I think the 4 things that the lady speaks of is a great way to think for innovation of companys services. Sometimes the way that you have always been doing it could be altered or changed so that not only can your organization could save time and money but your customers will be happier. I think there are alot of corporations especially ones that have been around for a long time need to take this innovative approach. I know at my place of work there are has been new technology that has come out inorder for my job to be easier.
It is important for businesses to rethink their services in order to satisfy their customers. This video talks about four steps to take when rethinking services. First, is to challenge your assumptions about the structure of services. Next is to ask if scope of services matches customer needs. Partnering with other suppliers who offer services customers get at the same time is a way to refine your strategy. Finally, using the right people will help improve services.
Post by jessicaratelle on Feb 19, 2014 14:22:01 GMT -6
I agree with what the speaker is saying about services. I have been in a situation like this. I worked at a restuarant that was owned by someone for 15 years and was very successfull. After I started, a new owner bought it and changed some of the ways. At first, it was not quite as successful because of the change but what he was doing was innovating it to how he wanted it run. Today, it has gotten back to how successful it was before. It is important to listen to your customers and notice the changes that need to be made, then take the correct action in changing them.
Post by brettstirling on Feb 19, 2014 14:56:38 GMT -6
I like this video because it's challenging companies to move away from their comforts and normalities so that they rejuvenate their services and consumer interest. Challenging assumptions can help a company move away from preconceived ways of doing business. Challenging your scope of services and matching customer needs is a pretty big point. As other videos have touched on, it opens doors the company never imagined and redesigns existing services for an ever-changing market. The company may also try adopting others plans or reconfiguring their current strategy to your own. It's also important to segment responsibilities appropriately. Again, people management is important here. I have noticed these type of changes in my previous job when it comes to services and products. We paid attention to what customers were really expecting from us, and despite spending money on changes, we ultimately benefited.
Oh, this is a very accurate and relevant video to the world today. With the idea of Globalization and fast changing environments around the globe, companies are being forced to restructure services and techniques to stay relevant in the modern world of technology. For example, a business that has been successful for 20 years may crumble in today's age, simply due to the continual growing of technological advances and more convenient services being offered to all customers. Oftentimes, the managerial staff can feel as they their strategies are still sound and don't need to be challenged or restructured. In some cases, this may work for another year or two, but ultimately, productivity will begin to fall and your customer base will begin to decline because of the ease of use and contact that other companies are offering to your customers. Humans love convenience. Therefore, by continuing to listen to the needs of your customers and monitor changes in the environment, we can effectively pull strategies together that will assist us in staying modern for the years to come.
Post by amandayoung3231 on Feb 22, 2014 14:53:13 GMT -6
I agree with this video. It's always good to look at what other companies do to see how the customer buys things. If you have a new product then it can take a lot of time and research to find out how people will react to it. It also has a lot to do with timing. Is it the right time for your product to succeed?
Post by nataliedodds on Feb 24, 2014 10:34:32 GMT -6
This video reminds us once again that the only constant in our lives is change. A business will not be able to keep up with the wants and demands of its customers if they do not conform to change. Customers, in general, are rather impatient. If one business or brand can't get them what they need, they will switch to one that can.
Group doctor appointments turned out to be more valuable than privately meeting. This was groundbreaking because everyone thought the patience would want their privacy. But, it turned out that they learned from each other, and there was a 98% satisfactory rate among them. This goes to shot that sometimes you need to restructure your service ideas to see if something else works better.
Post by halearnold on Feb 25, 2014 18:43:15 GMT -6
She must specialize in medical business given the examples she gave, but very informative and sensible. I kind of like the structure scope refine your strategy... approach. And the idea of group dr appointments makes sense in a weird way. I mean after all we do group therapy why not utilize the cardiac concept. People can learn from each other. This will save time and allow for more people to be seen and if in a preliminary group visit it is determined a more in depth review is required then they can go from there.
Post by Jessica Aucoin on Feb 25, 2014 23:21:42 GMT -6
I thought it was really interesting that there was a 98% satisfaction rate with group appointments among cardiac patients. Learning that, I really agree with the video when she says that a company needs to challenge its own assumptions. Just because it’s believed to be true or believed to be the best way to do things doesn’t make it the best or right way. After watching this video, I feel like it’s crucial for a company to keep innovating its products and services to help the company grow.
Post by allisonschex on Feb 26, 2014 15:11:22 GMT -6
I thought this video was going to be boring when I first started watching it, then she started talking about some pretty interesting things. The hospital in Virginia had a great idea with making group appointments for their patients. I think this is something that should be provided at regular doctor appointments because it would save a lot of time and money. Of course it is important to have the option to have your own appointment but it would save a lot of time with regular check up's.
I found this video interesting because the book I am reading for this class's book report directly ties into what this video is all about. It is important for a company to remember who they are making their products/services for: the customer. The video emphasizes keeping your customer in mind and redefine your services accordingly. Today, too many big companies are staying within their original assumptions and not challenging new, innovative ideas. With the age of technology, if you don't tailor your business to the consumer, someone else will.
trey: TITLE - RSA Shorts - Does Brainstorming Work?
Dec 3, 2013 22:29:49 GMT -6
trey: TITLE - RSA Shorts - Does Brainstorming Work?
Dec 3, 2013 22:29:56 GMT -6
briandavis1: Every company wants to try and be different. Some companies difference allow them to have strategic advantages over others. Distinction will give consumers chooses and help the market grow.
Apr 8, 2014 14:57:17 GMT -6
kierras91: To develop your career, build a foundation of expertise by gaining knowledge of your function, communicate and build a network of supporters. Prove the work you do matters and be courageous and put yourself out there. Connect to a community that teaches, i
May 11, 2014 23:14:48 GMT -6