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Post by bmcgarry13 on Mar 13, 2014 20:22:34 GMT -6
I still remember a time when there was no internet. Its odd to think about, but I remember being very eager for the mail to arrive as it acted like a "string" connecting me to the outside world and beyond. As a maturing kid I would want to read the sunday "funnies" or my manga, video game, and lego magazines...it kept me with something to look forward to in a day and age where libraries had greater value. The greatest part to having internet access is its dispersion of information being able to empower people. For example, families of lower incomes (assuming they have internet) experience greater equality than ever since the internet can be a strong learning tool, especially for the disadvantaged. It provides a way for people to not only communicate, but better themselves! Our advancements along with the internet, such as smart phones and apps further amaze me and provide even stronger opportunities for communication and connection.
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Post by pellirf22 on Mar 15, 2014 19:46:25 GMT -6
TITLE- FastCompany: Shake Shak's CEO On The Hardest Decision He's Ever Had To Make
I like this lesson and feel that it is under appreciated in today’s society. Many businesses today tend to shy away from these types of difficult decisions reverting to what is most comfortable for them. The businesses that we see making these difficult decisions such as apple, chick-fil-A, etc. are often the businesses that rise above the rest.
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Post by katelynjones on Mar 16, 2014 11:44:46 GMT -6
Standing for something good in your company is the best way to go. Change isn't always good at first, but for the most part it is for the better. People don't like change, so its important to make it as easy of a transition as you can. Changing from frozen to fresh fries is great!! I always, say better fresh than frozen. As a consumer of fries, i would rather have something fresh.
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Post by allisonschex on Mar 16, 2014 21:15:59 GMT -6
I really enjoyed this video. It's hard to make a decision whenever you know it's going to upset some people but it's a better decision. Some people don't like change even if it is better, they like routine and structure. I believe shake shack made the right decision on making their quality of fries better even tho some customers like the frozen ones better.
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Post by kelseywatson on Mar 17, 2014 12:39:49 GMT -6
The way they changed their company is really and truly amazing. To serve something to customers for a long time and decide to change something can be really hard. Some customers will be very angry about the change. It can be really challenging to make hard decisions.
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Post by lmoore on Mar 19, 2014 8:30:38 GMT -6
The Shake Shack made the difficult decision to change from frozen fries to fresh fries. They knew it would upset their customers who had been enjoying their fries but they knew for the long term life of the business they had to make that decision. It was an opportunity to be better and they could not ignore that. This decision to change would bring new customers who would rather fresh than frozen fries and maybe would change the minds of customers who had been coming there for years.
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Post by jessicaratelle on Mar 19, 2014 13:42:58 GMT -6
Seeing the Shake Shack make the change from frozen fries to fresh fries is a prime example of the decisions that business men and women are making daily. People may notice a change in the fries but not realize the amount of time that has gone into the decision. The CEO of Shake Shack saw that there would be a lot of customers that were dissapointed, but he knew that he needed to do what was right for their brand and that was to make the switch to the fresh fries.
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Post by meganlynch on Mar 19, 2014 20:59:42 GMT -6
It is very difficult for companies to change their ways after a long amount of time. However, in order for companies to grow, some changes need to be made. In this particular case, the change was for the better. Going from frozen fries to fresh creates a change in taste, but is a healthier alternative. They ran the risk of loosing customers, but made a decision that was better for their customers health. It is much better for companies to be able to accept change than to be stuck in their ways for too long. I think this company made the much better decision. Though they may have lost a few customers, they probably gained a lot more because of better quality.
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Post by mwinner123 on Mar 20, 2014 21:03:39 GMT -6
I think it is very important as a company to always be looking into ways in which you can approve, whether it be with new technology or, like this video, with new fries. Making the decision to change a tradition that you have held onto for so long is a very scary thing and requires much thought and research. In a situation like this, it is always best to (in my opinion) involve your customers on the decision and gather as much feedback from them as you can. Your customers usually know what they want, and they are going to be more than happy to tell you what that is. Use your customers as your research tool, gather the data, and then make a fair decision based upon what is best for your company and also for your customers. Nobody likes change. However, without change and innovation, growth will stop, competition will stop, and all advances and breakthroughs within the world will stop. If you want to keep up, be willing to take risks.
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Post by patrickschwaner on Mar 22, 2014 15:04:28 GMT -6
Well no one really likes frozen crinkle cuts fries, so I don't see what was so hard about the decision. However, I like the fact that this company recognizes and makes changes in areas that they can improve in. I feel that far too many companies don't embrace this philosophy and end up sticking with products just because they have been unchanged for many years instead of attempting to make improvements.
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Post by ken9390 on Mar 25, 2014 9:59:45 GMT -6
I like that the CEO made a decision and stuck with it. This shows that the company is being proactive instead of reactionary when it comes to pleasing its customers and sustaining longevity in the marketplace. These decisions aren't easy, but thats what the CEO gets paid to do, make decisions no matter how big or small.
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Post by amandayoung3231 on Mar 25, 2014 12:54:38 GMT -6
I agree with him. I will remember that when I become a business owner. This can also be applied to other decisions in a company. Most of the time if people are not complaining then you are not doing something right. Just like a wife who has kids. If the kids are not complaining then she isn't doing her job right.
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Post by jsherman on Mar 25, 2014 15:27:54 GMT -6
The video was good. I just never would have realized that the changing of frozen and fresh fries would be such a problem. I guess every business has it's serious endeavors and that was theirs. It was defiantly about the customer which was a good thing because they keep them in mind first. I also agree with him considering tradition in his choice because of them being known for that.
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Post by brettstirling on Mar 26, 2014 18:51:03 GMT -6
I can understand how changing something like their french fries would be a huge deal for their company. It would mean turning their back on customers adamant about their frozen crinkle-cut fries. However, I think it's a smart decision because, as a company, Shake Shack will benefit from the quality of fresh-cut fries and will grow a loyal customer base from that. That was what they felt was their next step towards improving their brand. All decisions like these are risky, but taking future benefits into consideration, it is a wise and probably profitable one.
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Post by codylejeune on Mar 26, 2014 19:29:48 GMT -6
Change is a good thing. When the CEO decided to change from the crinkle cut fries to the unfrozen fries, he appealed to more of the population. People are starting to choose to eat healthier, so the fresh fries is more appealing because they do not have all the perservatives.
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